Villeroy & Boch
The company began in the tiny Lorraine village of Audun le Tiche, where the iron master François Boch set up a pottery company with his three sons in 1748. In 1766 Boch was licensed to build a ceramics kilnworks nearby at Septfontaines, Luxembourg, where it operated a porcelain factory. In 1785 Nicholas Villeroy became sole owner of the faiencemanufactory at Wallerfangen. In 1812 Jean-François Boch began construction of kilns at the nearby town of Mettlach, Saarland. In 1824 Boch commenced transfer printing on porcelain from engraved copper plates. On 14 April 1836, the Jean François Boch company merged with that of the competitor, Nicolas Villeroy, and became Villeroy & Boch, (V&B, also simply 'VB'). Since 1869, when Villeroy & Boch opened the first manufactory specializing in architectural tiles, the company has operated in three main areas, autonomous until 1982, tablewares, tiles for flooring and revetments, and fine plumbing fixtures.
Among its innovations in Mettlach at the end of the nineteenth century.was Phanolith, a kind of semi-transparent porcelain that combines the characteristics and benefits of jasperware and pate-sur-pate. The creator of the Phanolith was the ceramics artist Jean-Baptiste Stahl, who headed the modelling section of Villeroy & Boch. Phanolith gained first wide public attention at the Paris Exposition Universelle (1900).
Villeroy & Boch has continued to base its broadest market in Germany.